Almost everyone wants to have or start a business. Each of them want a smooth and successful business and make good income from it. However, a lot of people are chasing the money instead of chasing customer. If the public aren’t buying into the idea, most likely potential investors won’t as well and if there aren’t many people liking the product/service offered then money won’t be coming in much because of the lack of demand. So therefore for aspiring businessmen, they must look at what the people want. Obviously it’s a hard to find out what would the public want due to everything surrounding us but getting customers into an idea is the focal point to a successful business. First the customers then the money.